In this day and age of space age materials and composites, it sometimes is nice to go back to the roots. I know that when I am out walking with Ben and he throws a stick, to grab on to a nice piece of wood feels good. The familiar texture, smell and taste is comforting and takes us to our roots. Well, we haven't gone to the extreme of creating an all wooden bicycle frame, but we continually want to challenge our world class paint department to expland their skill set. For this, we brought in the best paint company in the world PPG, and their master air brush artist Paul Stoll who worked with the team to create a Serotta "Woody". The result were amazing. Thanks to Jared Porter for the write up and to he and Mike Sylvia for the pics and the Serotta Paint shop for being so amazing. Thanks also to Ric Hjertberg and the Wheel Fanatyk for the use of the amazing Ghisalo Wooden wheels. http://wheelfanatyk.blogspot.com/ Woof!


Project Wood:
Reported by Jared PorterSerotta Production Manager
Paul Stoll and Ross Barber from PPG, our paint supplier paid us a visit last week. The purpose of the visit was for Paul to do some hands on training with the paint shop staff. Paul's specialty is air brushing and special effect painting. He was kind enough to demonstrate a wide array of air brush techniques as well as showing us how to make paint look exactly like wood grain.
Reported by Jared PorterSerotta Production Manager
Paul Stoll and Ross Barber from PPG, our paint supplier paid us a visit last week. The purpose of the visit was for Paul to do some hands on training with the paint shop staff. Paul's specialty is air brushing and special effect painting. He was kind enough to demonstrate a wide array of air brush techniques as well as showing us how to make paint look exactly like wood grain.
Paul is truly a master, watching him work on the wood grained Meivici AE was hypnotic. Each movement served a purpose and something new was revealed every minute or two. The end result is stunning. A truly cutting edge carbon fiber frame painted very convincingly to look like oak is a great juxtaposition. I am certain it will cause folks at the North American Handmade Bike Show to scratch their heads in wonder.

Another great aspect of the visit was watching Paul work with the guys who work in the paint shop. Paul spent a lot of one on one time with the staff. Each person came away having focused on something they were interested in learning. It opened a creative doorway as well. Watching Paul work I quickly came to the realized that the limiting factor for airbrush work is the imagination of the painter.
Ross was kind enough to sponsor a night of R&R at West Mountain as well. We had fantastic conditions for a night of skiing and boarding. Everyone had a great time and really appreciated Ross’s gesture, though we were hoping he would join us on the hill, maybe next time.


Another great aspect of the visit was watching Paul work with the guys who work in the paint shop. Paul spent a lot of one on one time with the staff. Each person came away having focused on something they were interested in learning. It opened a creative doorway as well. Watching Paul work I quickly came to the realized that the limiting factor for airbrush work is the imagination of the painter.
Ross was kind enough to sponsor a night of R&R at West Mountain as well. We had fantastic conditions for a night of skiing and boarding. Everyone had a great time and really appreciated Ross’s gesture, though we were hoping he would join us on the hill, maybe next time.

PPG has been fantastic partner to Serotta over the years. They provide us with the best products for finishing the best built bicycles in the world. PPG has been focusing on education of their customers for a long time. Giving Serotta a house call was an amazing opportunity. We owe great thanks to PPG and our local rep Ross Barber.
![]() |
Paul Stoll and Serotta Paint Manager, Bill MacDonald |
No comments:
Post a Comment